// SPONSOR PROSPECTUS · RLIAR 2026

PUT YOUR
BRAND ON A
MISSION
THAT MATTERS.

501(C)(3) · 100% TAX-DEDUCTIBLE · TAX ID 41-3270958

FIVE BRANDS.
THREE SURFACES.
ONE STORY.

Team Relentless is one of ten elite fireteams racing the inaugural Ryan Larkin Invitational Adventure Race in June 2026 — honoring SO1 Ryan Larkin and raising $20,000 for veteran and first-responder healing programs.

Sponsors get logo placement on three surfaces — this team site, the team race shirts (worn for all 62 miles), and the official race livestream broadcast on rliar.org across the entire 3-day race.

A retired Navy SEAL with 22 years in. A US Army veteran and father of seven. A Freedom Patriot. An operator running point. Five companies come with us.

ONE PREMIER.
FOUR STANDARD.
NO MORE.

We capped sponsorships at five intentionally. Premier earns the lead position. Standard sits at parity with the others.

// PREMIER · 1 SLOT
Premier
$5,000
  • Lead Logo on Race Shirts + Race Hats
  • Lead Logo Placement on Team Site
  • Logo Visibility During Livestream
  • Named in Race-Week Posts
  • Race-Day Team Photo
  • Recap Email Mention
  • Personal Thank-You Call
// STANDARD · 4 SLOTS
Standard
$1,500
  • Logo Placement on Race Shirts
  • Logo Placement on Team Site
  • Logo Visibility During Livestream
  • Recap Email Mention
  • Race-Day Roll Call

$5K + (4 × $1.5K) = $11K from sponsors. The remaining $9K toward the $20K goal comes from individual donors and the race’s donor prediction system. Sponsors are bedrock — not the whole load.

FIRST RUNNING.
ONE PLATINUM.
FOUNDING RECORD.

This is the inaugural Ryan Larkin Invitational Adventure Race. Ten elite fireteams will line up. One will leave with Platinum. We’re going for it.

Whoever wins the first running ever writes the founding entry of this race — in the photographs, the recap, the leaderboards, and the story for as long as RLIAR runs. The brands on that team’s shirts go on the original line.

This race only gets bigger from here. Future years will have more sponsors and rising slot prices. Ground floor only happens once. Year One sponsors are the founding sponsors — permanently.

SHIRTS.
LIVESTREAM.
SITE.

Most sponsorships put your logo on a website and call it done. We put yours on three places — including the team race shirts worn during the entire race livestream broadcast.

// 01 / Race Shirts & Hats
62 mi · 3 days
On us.
The whole way.

Sponsor logos go on the team race shirts — worn for every mile. Every photo of the team during the campaign and the race carries your brand. Premier also gets a logo on the team race hat — lead placement on the most-photographed piece of gear we wear.

CENTERPIECE
// 02 / Race Livestream
All 3 days · rliar.org
Broadcast.
All 3 days.

The entire RLIAR is livestreamed at rliar.org with a dedicated media team. Your logo — on the shirts — is visible whenever the broadcast cuts to Team Relentless. Sports-style brand exposure attached to a story worth telling.

// 03 / Team Site
Live now — perpetual
Logo.
Front page.

Premier takes the lead slot above the standards, larger and named. The site stays up after the race with the recap, and your logo stays with it. Linked from the team's social and email channels through the campaign.

FOUR MEN
CARRYING YOUR LOGO
62 MILES.

Karl Gustavson
// Team Member
Retired Navy SEAL. 22 years active duty. Director of Operations for a non-profit that uses SEALs to train law enforcement.
Justin Kendall
// Relentless Protector
US Army & Intelligence Community veteran. Father of seven. Racing for the veterans still battling PTSD and sleep disruption.
Thomas Peters
// Freedom Patriot
The team’s Freedom Patriot. Operational grit and patriotic conviction at the start line.
Andrew Peluso
// Team Member
Founder, marketing-into-software company. Six summits of Mt. Shasta. Running point on the finish line and the record book.

62 MILES.
3 DAYS.
10 ELITE TEAMS.
1 PLATINUM.

62 MILES TOTAL // 20 / 22 / 20 SPLIT
10 ELITE FIRETEAMS // ONLY ONE TAKES PLATINUM
9 OPTIONAL CHALLENGES // BONUS POINTS, BONUS FATIGUE
4 START. 4 FINISH. // LOSE ONE, LOSE THE DAY
0 RESUPPLY // CARRY EVERYTHING FROM THE START
13K ELEVATION // MONTROSE 6K → TELLURIDE 9K, RIDGES 13K+

100% TAX-DEDUCTIBLE.
HEALING PROGRAMS.
NO OVERHEAD.

62ROMEO SLEEP101 SCHOLARSHIPS
HAPPY CANYON RANCH RETREATS
RYAN LARKIN ADVENTURE RACE, INC. · 501(C)(3) · TAX ID 41-3270958

READY TO COME
WITH US?

Five slots, first-come. Reply to my email and we’ll get on a 15-minute call to walk through the package and lock your placement.

// Slots fill first-come. Premier closes when claimed.